A private sector is companies and businesses established by private organizations or individuals. The private sector plays a vital role in a country’s economy as it contributes to tax revenues, provides services, and ensures the efficient movement of capital. A private sector definition includes enterprises owned and controlled by individuals or private companies. If we compare public Vs. private sectors, private sectors employ more people than the government. The aim of the private sector is to take care of the needs of its customers. Because the development of their brand image is essential to them.